London's specialist retouching studio for fashion, beauty & luxury — since 2012.

Retouching
that is felt,
not seen.

We provide high-end post-production retouching for fashion, beauty and luxury advertising — including skin retouching, colour grading, digital compositing and creative finishing. Based in London, working with photographers, agencies and brands worldwide.

View Selected Work
Selected Work15 Projects
01 Vogue Germany — Google Pixel Advertising · Editorial
02 Hermès Advertising
03 GQ — Chambeliss Editorial · Portrait
04 Louis Vuitton Advertising
05 Gucci × Adidas Advertising
06 Cartier × Muse Advertising · Editorial
07 H&M Advertising
08 Givenchy Advertising
09 Ferrari Advertising
10 Burberry Advertising · Beauty
11 GLASS Magazine Editorial · Beauty
12 Lara Bohinc Jewellery Advertising · Still Life
13 Wallpaper — Veuve Clicquot Advertising
14 Selfridges International Advertising
15 Selfridges — Hello Beautiful Advertising

Advertising · Editorial

Vogue Germany — Google Pixel

Advertising

Hermès

Editorial · Portrait

GQ — Chambeliss

Advertising

Louis Vuitton

Advertising

Gucci × Adidas

Advertising · Editorial

Cartier × Muse

Advertising

H&M

Advertising

Givenchy

Advertising

Ferrari

Advertising · Beauty

Burberry

Editorial · Beauty

GLASS Magazine

Advertising · Still Life

Lara Bohinc Jewellery

Advertising

Veuve Clicquot

Advertising

Selfridges International

Advertising

Selfridges — Hello Beautiful

ServicesWhat We Do
Specialisms
Skin Retouching Colour Grading Digital Compositing Creative Finishing Campaign Post-Production Beauty Retouching

HS-R is a senior retouching studio led personally by Hide Shimamura. Every project — from a single editorial image to a full campaign suite — is handled with the same precision and creative sensitivity. We work closely with photographers, art directors and brands to deliver retouching that enhances without overworking, and that holds its quality at any scale.

01
Skin & Beauty Retouching

Natural, high-end skin work for fashion and beauty. Texture is preserved, not erased — the result looks effortlessly real.

02
Colour Grading

Cinematic look development and colour consistency across a full campaign. From subtle correction to complete grade.

03
Digital Compositing

Multi-layer scene building, background replacement and creative visual effects — seamlessly integrated.

04
Campaign Post-Production

Full-service retouching for advertising campaigns. Consistent delivery across hero images, cut-downs and adaptations.

How It Works
01
Brief

Send your files, references and creative direction. We'll confirm scope and turnaround.

02
Retouch

Work is delivered to your timeline — typically 1–3 working days per image depending on complexity.

03
Refine

Two rounds of revisions included as standard. Final files delivered in your preferred format.

Who We Work With

Photographers, creative directors, agencies and brands — from independent editorial shoots to major international advertising productions. New clients are welcome to send a brief directly to cr@hs-r.co.uk.

Studio
14+
Years Active
10k+
Images Retouched
50+
Brands

Senior retoucher.
London-based.
Since 2012.

HS-R is a London-based retouching studio led by Hide Shimamura, working across fashion editorial, beauty and luxury advertising. Specialists in colour grading, skin texture and creative compositing — with over a decade of experience at the highest level.

Selected Clients
VogueLouis VuittonGucciPradaLoeweGivenchyBurberryCartierHermèsDiorFerrariDieselJimmy ChooChloéVersaceLanvinHugo BossH&MUniqloGQDazedAnOtherPOPArena Homme+PurpleNuméro ArtGLASS10 MagazineFantastic ManDocument JournalCR Fashion Book
Contact

Let's make
something
beautiful.

cr@hs-r.co.uk → Instagram → LinkedIn →
Human verification